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In-store mini kids' spaces and collaboration seating featuring anime and movie IPs

公開日:

The "oshi-katsu" (supporting one's favorite idol/character) market continues to expand not only in Japan but across the globe.

New anime and movies are constantly being released throughout the year, and even during periods without new releases, there's a strong demand from dedicated fans, indicating a perpetual shortage of content exposure.

Therefore, by collaborating with intellectual property (IP) in a section of various restaurants nationwide, couldn't we aim for:

  • Increased customer satisfaction
  • Acquisition of new customers
  • Higher average customer spend
  • New revenue from advertising fees

and other benefits?

Required Content and Team

  • Personnel responsible for negotiating with rights holders
  • Personnel responsible for negotiating with restaurants
  • Personnel responsible for producing merchandise such as standees, coasters, and napkins
  • Personnel responsible for developing collaborative menus in conjunction with restaurants
  • Public relations personnel to promote through advertising, social media, and media
  • Customer support personnel
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